Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Much more than just an online version of your local Sainsbury's, the Sainsbury's Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsbury's insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsbury's UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsbury's online Sport & Leisure section.

Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Apple iPod Nano 8GB Purple
Apple is the market leader when it comes to making MP3 players and the iPod Nano is its largest flash memory player. With a huge 8GB of space - enough for up to 2,000 songs - its sleek design makes it a comprehensive and fashionable way to listen to your tunes on the move. And with Apple, you get a load of bizarre extras you never knew you needed, from being able to rotate the screen by turning the Nano on its side to shuffling your play list by giving it a good shake! The Nano also has a 'Genius' function

Russell Hobbs 20L Stainless Steel Digital Microwave
This large stainless steel microwave is packed with useful features. This model offers 800W of power, has a full digital timer which doubles as a useful 24 hour clock, and the microwave has 5 different power levels. The oven also has 8 auto cook programmes, making many dishes simple and easy to cook. A weight-defrost feature gives you accurate, quick defrosting, while a child-safety lock keeps young children safe.

Philips Satinelle Epilator
The double waved massage rollers on this Philips Satinelle Epilator ease the sensation of epilating to the extent that this product is suitable for use on legs, underarms and your bikini line. With a sensitive cap to aid your comfort, even the cleaning of this epilator isn't a pain as the washable epilator head increases hygiene - just the thing for those sensitive areas!

Christy Beach Towel Safari
Whether you're a soak-up-the-sun type of person or more of a water baby, this extra large Egyptian cotton beach towel will help to keep you warm, dry and comfortable after a hard day on the sand! A cream and black animal print design makes for a fun and functional towel with a soft velour side for lying on and a looped cotton side for effective drying after a dip in the water. Suitable for the washing machine and tumble dryer, so it's easy peasy to remove salt, sand and sun cream.

Braun Series 199 Shaver
Braun's 199 is a reliable, easy-to-use shaver that's excellent value for money. The precision head gets into all your hard-to-reach areas to ensure a close shave every time. The long-hair trimmer is handy for shaping where necessary. Ultra-practical and easy to clean, this shaver gives you 30 minutes' use when full charged.

Sylvanian Families Chocolate Rabbit Family
Sylvania's Chocolate Rabbit family are famous confectioners who make the most delicious chocolate creations. The whole family is sold as a set. Suitable for ages four and up.

Addison Coffee Table
The Addison Coffee Table is a classic, rectangular coffee table with two adjacent drawers and a wide single shelf beneath. It has straight, brass effect handles. Made of handsome solid pine and veneers, it will complement any interior design scheme and blend beautifully with other pieces from the Addison furniture range. Self-assembly is required. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is finally intended. Please ensure that y

Tu Kids' Bedset with Mattress Protector
This child's mattress protector has a PVC backing to protect your mattress from the inevitable spills and leaks that happen at night during childhood. It's designed to be used underneath a normal bed sheet and washed at 40ºC when necessary. This water resistant protector will extend the life of a mattress and keep it as hygienic as possible.

Tu Circle Embroidery Duvet Set White
This fresh white duvet and pillowcase is given a little twist with pale grey panelling and circle details that run along the outer edging. This understated design would look attractive in any bedroom. The single set contains one duvet and pillowcase, the double and kingsize one duvet cover and two pillowcases. Button fastening. Poly/cotton mix. Machine wash at 40°C

Mr Men Giant Snakes & Ladders
This giant Snakes and Ladders game is great interactive fun for 2-4 players aged 3 upwards. A large plastic mat acts as the board with Mr Men characters as counters and jumbo sized dice, which are friendly to small hands and make them hard to loose! Durable and easy to transport this game can be played indoors, in the garden or even on the beach. The handy box makes for easy transportation making it the perfect game for home or holiday. Comes with a 6 month guarantee.

Thermos 0.75L Steel Flask
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Panasonic TG8421 Black Single Handset Phone
This elegant phone is the top of Panasonic's digital cordless range and it certainly looks and acts the part. Boasting a sleek black design, this telephone will fit into even the most sophisticated environments, so it's ideal for home or office. Fully charged, it allows up to 15 hours' talk time and 250 hours' standby time, and has a 2" colour LCD display screen. Caller ID with caller ID memory, call waiting and text messaging capability are available, subject to your line subscription. With 40 minutes re

Nintendo DSi Handheld Console White
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Tu Bamboo 16-piece Cutlery Set
This 16-piece cutlery set contains 4 forks, knives, dessert and tea spoons and is made from stainless steel in an attractive bamboo design. This is an age-restricted product. It is against the law to sell a knife or knife blade to anyone under the age of 18. Hand-wash recommened.

Tu Pintuck Panels Duvet Set Green
Brighten up your bedroom with the Pintuck Panels bedding range. These duvet sets are embellished with an attractive and distinctive pintuck satin panel design, giving your bed a stylish and contemporary look. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases, with buttons to seal the duvet cover. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230cm x 220cm. The

Morphy Richards Fastbake Breadmaker Chrome
Fill your house with the delicious smell of freshly baked bread with the Morphy Richards Fastbake Chrome Breadmaker. The 600W multi use machine is not just easy to operate - it's incredibly quick. Pop the ingredients in the non stick bread pan and the breadmaker will automatically mix, knead, prove and bake a 500g, 680g or 900g loaf in under 80 minutes! You have a choice of 12 settings - including those for jams, cakes, dough and even gluten-free bread. For bread alone, the machine offers 3 crust settings

Tefal 28cm Non Stick Thermospot Frying Pan
Fry food to perfection in this 28cm regular-depth frying pan from Tefal. Featuring a Thermospot, it will show you when it is perfectly pre-heated in order to seal in the flavour of your food. Made from aluminium in a traditional black design, it has an anti-abrasion copper speckled base making it incredibly tough and hard-wearing. Being non-stick you will be able to stir and toss your food easily and it has a stay cool Bakelite handle. It is freezer and dishwasher safe and can be used on all hob types exce

H.M. Armed Forces Metal Detector
Make a safe path for your troops by detecting any mines in their path with this H.M. Armed Forces Metal Detector. This child-sized metal detector is equally suitable for finding buried treasure and the handle adjusts so it can be used at different heights. Requires 1 x 9v battery, not included. Suitable for children aged 5+.

JVC Green Gumy Headphones
JVC's Gumy headphone range has been designed in bright colours to match the range of 3rd generation iPods! The earbuds and cables of these JVC Gumy Earphones are a verdant green to match your music player or outfit. These in ear headphones are compact, with soft, comfy rubber earpieces that provide great sound from the 13mm drivers. The cables are tangle resistant, and they're equipped with a standard 3.5mm stereo mini plug for wide compatibility.

Kenwood kMix Hand Mixer Almond
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Puzzle Extra - My Friends Tigger & Pooh
Join Winnie the Pooh and friends in building four 2-dimensional puzzles that can then be stacked onto the display plinth provided to reveal a secret 3-dimensional image. If putting each of these fun puzzles together isn't enough, once displayed it's possible to paint the front image with the paint applicator provided. Perfect for all Winnie the Pooh fans! Suitable for children aged 3+.

York C101 Cycle
If you're new to home cycling exercise routines, then this black machine from York is a perfect place to start. With 4 fitness test programmes it will push you to different workout levels and has an easy to operate computer giving your feedback with its simple 4 function results. Measuring 92 x 55 x 129cm, this cycle uses manual magnetic resistance offering a smooth motion which is adjustable. The maximum user weight on this cycle is 100kg and with an adjustable seat that can be put into various positions,

Zebco All Round Combo
The Zebco All Round Combo provides everything you'll need to go fishing. The sets includes a 3.3m telescopic rod with EVA handle which will cast up to 2 1/4oz , a reel, floats, swivels, a hook assortment and 2 spoons. Fish beware!

Nicky Clarke 1200W Hot Air Styler
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Milton Double Bed
Part of the Milton bedroom range, the Milton Double Bed is a traditional bed in ash, with a medium gloss varnish that highlights the attractive grain of the wood. The high, wood-panelled headboard matches the lower footer in the same panelled design. Unvarnished wooden slats support the mattress, and these screw into place to avoid slipping. The bed features 2 additional central legs for extra support. This lovely bed is made from solid natural white ash (a hardwood) and ash veneer. It will blend beautifu

Le Creuset Petit Casserole Dish Teal 10cm
A sized down version of the popular Le Creuset Casserole Dish, this 'petit' is perfect for serving individual portions or for storing salt, sugar or herbs. Coated in granite teal enamel to prevent scratching, chipping and cracking, this dish moves seamlessly between freezer, cooker, grill and microwave and has two small handles for ease of carrying. Dishwasher safe.

Veet Touchably Smooth Mains Epilator
The world experts in women's home hair removal bring you the Veet Touchably Smooth Mains Epilator, a dry, mains powered epilator for women on the go! It's suitable for removing hair on the legs, underarms and bikini line. This slim epilator has 42 tweezers that don't miss a single spot, leaving your skin smooth and hair free for weeks. The 2 precision heads are great for more and less sensitive body areas - the large zone cap for legs and the small zone cap for more sensitive areas, such as underarms and b

Philips Rotary Cheetah Shaver 7320
The Philips Rotary Cheetah Shaver 7320 offers a comfortably close shave. It is fully rechargeable for powerful convenience and gives an extra close, easy shave for ultimate smoothness. The shaver's super lift and cut technology lifts the hair away from the face, allowing you to shave nearer the root for an extra close - yet comfortable - shave. The precision cutting system has ultra-thin shaving heads with slots to shave long hairs and holes to shave even the shortest stubble, while the reflex action system

Ross CD/DVD Lens Cleaner
A simple device designed to clean the lens, essential if your CDs and DVDs are sticking.

Philips TRESemme 2000W Hair Dryer
The Philips TRESemme 2000W Hair Dryer is a terrific, high performance hairdryer in sleek silver and black that allows you to dry, style and set your hair your way - the dryer that professionals would use at home. The long-life motor means more powerful airflow for quicker drying, saving you time. The lighter design makes it easier to wield, and it's simple to use as well, with a soft grip handle and ultra-slim professional concentrator nozzle for precision drying. The dryer's ionic breeze ceramic technolog