Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Much like any Sainsbury's store on the UK high-street, the Sainsbury's Online Store provides much more than just a great range of groceries and award-winning selections of wine.

Where once the Sainsbury's online store was a mere shadow of the Tesco online store, and a limited range of goods combined with a lacklustre website to drive many customers elsewhere, the new Sainsbury's website provides an excellent online shopping experience, with more products than you can shake a shopping trolley at!

However, more than just a great range of products, the new Sainsbury's website provides some great information on all manner of useful subjects. Not least are the useful Sainsbury's recipe guides and wine guides, but there is lots of useful tips and information on a wide range of other products too.

As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

Draper 3.6v Cordless Palm Screwdriver Kit
This ergonomic, palm-fitting electric screwdriver allows you to get more torque on a screw without it slipping in your hands. It also has a soft grip handle so it should stay comfortable no matter for how long you're building flat-pack furniture. Featuring reversible rotation, and 12 different torque settings for different materials, this is a versatile, portable screwdriver. Comes bundled with a range of useful accessories, such as 1/4inch insert bits, and adapters, and useful carry case. Comes with a 1

Chef'n G' Rabbit Salt Mill
Mill sea salt with just one hand in this incredibly cute salt grinder by Chef'n. Shaped like a meringue coloured rabbit, you squeeze the ear-handles and the salt is dispensed from the bottom. Refill it easily at the tail by pulling out the plug and pouring salt inside. Holding 90g, it is pre-loaded with fresh sea salt and its grind coarseness can be adjusted to suit your taste. The ergonomic soft to touch handle is easy to hold and use and it fits perfectly in one hand, great for quick use. It would loo

Kenwood Prospero Compact Stand Mixer
Short on space? New to food prep? You need the Kenwood Prospero Compact Stand Mixer. It's a versatile yet simple machine with loads of functions to give you confidence in the kitchen - ideal for light, everyday family use and basic food preparation. Prospero has a safety interlock function, so it won't switch on unless all components are locked in securely. It has a 4.3L stainless steel bowl, dough tool, whisk attachment and K beater; splash guard and on board cord storage. Prospero has variable speed sett

Disney Princess Magic Mirror Game
The perfect gift for your little princess. Wearing a pretty tiara that is included in this pack, your little one can say a wish into the handheld mirror then watch it light up and come alive with Snow White, Cinderella or Belle who will talk and sing one of up to 15 songs and sayings. Requires 2 x AA batteries (not included). Comes with a 6 month guarantee. Suitable for children aged 4 upwards.

Swan 5 Litre Aluminium Pressure Cooker
Cook food faster, use less energy and retain the vitamins and minerals with this great pressure cooker from Swan. Able to hold 5L, this aluminium pressure cooker will simulate the effects of long braising or simmering more quickly, speeding up the time you're in the kitchen. The heavy duty silver cooker has a metallic safety seal, a regulator (weight) and an added gasket seal to allow the pressure to escape if it gets too high. Its uniform internal pressure will reach 11.5psi and it is for use on both elec

Toshiba Camileo P10 HD Camcorder
A great HD camcorder if you're on a budget, the Camileo P10 offers a range of features in a great, simple package. It captures full 1080p HD video, and has a flip out, 2.5in LCD to view your video on. It has a lens that doesn't zoom, but one benefit of a lens with no moving parts is higher quality images. Many Hollywood movies will move the camera rather than zoom. The lens can go into a macro mode and focus as close as 20cm for dramatic close-ups. It does have a 4x digital zoom if you can't just move the

Canvas Single Wardrobe
If you're looking for easy, reliable storage at an affordable price, this is the unit for you. This canvas single wardrobe is a terrific space saver, perfect for children's bedrooms or a guest room. The hanging space is perfect for jackets, trousers or skirts and dresses and the drawers at the bottom will hold plenty of folded clothing. The unit's handsome cream canvas cover has a roll down top to hide the contents, if necessary. This canvas 3 tier shelf has a natural wood finish that will unobtrusively ma

Philips Blu-ray Player BDP3000
This stylish and versatile Blu-ray player brings you thrilling full-HD video with five times more detail than you've ever seen before. Naturally, Blu-ray playback gives you incredibly sharp picture quality, but with HDMI 1080p upscaling, your "old" existing DVDs will look amazing, too. What's more, with BD Live, you can go beyond the movies and explore exclusive bonus features online. All of the most widely used video and audio media formats are supported, and there's DivX Ultra for enhanced playback of Di

Belkin Glow Mouse Pad with 4-Port USB 2.0 Hub
Add additional functionality to your computer whilst lighting your workspace with this illuminating mouse pad and 4-Port USB2.0 hub. The mouse pad offers you three additional USB slots away from interfering with other sockets, and gives a blue glow when plugged in - electric!

High School Musical Prom Queen Duvet Set
Disney's High School Musical themed reversible duvet set featuring pictures of the main characters. The set includes a pillowcase, single duvet cover and a set of fun fabric pens for children to add their own designs to the cover. The ink washes off skin and fabric with soapy water and can be removed from the fabric with a machine wash.

Compaq CQ60-313SA 15.6in 2.1GHz Laptop
This medium-sized laptop from Compaq offers an amazing set of features for the price. Great for users who want a more computer on a smaller budget. This model boasts a 15.6-inch screen and a fast, dual core processor, in addition to a range of other features. The 15.6-inch widescreen (1366x768) is brilliant for seeing everything you need to, and is also great for watching movies. The 2.1GHz AMD Athlon" X2 Dual-Core Processor for Notebook PCs is fast enough to run most programs quickly, while the 3GB of mem

Sainsbury's Front & Rear Light with Brackets
If you're riding in the low light of dawn, dusk or night, you need to have bicycle lights for safety, to see and be seen. This kit of front and back lights with mounting brackets provides all you need in one simple, affordable package. The front light is a bright halogen bulb with two illumination settings, while the rear light comprises five red LEDs, capable of steady light, or three different flashing modes. LEDs are more power efficient, so this all-important rear light will last longer. Both lights co

Danica Hemstitch Ivory Napkins
Dine in style with Danica Hemstitch Ivory Napkins made from 100% cotton. Machine washable.

Ethos Butcher Block Trolley with Bamboo Top
Add to your kitchen workspace surfaces with the Ethos Butcher Block Trolley with Bamboo Top. This hip height trolley is a space saving marvel - with wine rack, drawer, removable tea tray shelf and base shelf for storage, it also makes an additional workspace for food preparation or any other household use. Because it's mounted on castors, the Ethos Butcher Block Trolley can be wheeled around to where you need it, when you need it, and then tucked safely out of the way in a corner when you don't. With the c

Sainsbury's Assorted Waffle Tea Towels 5 Pack
Stock up with a five pack of Sainsbury's Assorted Waffle Tea Towels. Made from pure cotton, these 50 x 70cm towels are soft, durable, absorbent and easy on the hands. The towels have an attractive waffle design, and the assorted prints include blue twill check, blue plaid check, dark blue, light blue and plain white for a bit of variety in your kitchen. Each of these handy tea towels has a handy hanging loop at the corner so you can store them out of the way to air when not in use.

Epson T0554 Yellow Ink Cartridge
The Epson T0554 Yellow Ink Cartridge is compatible with any Epson printer that takes an Epson T0554 ink cartridge - EPSON Stylus Photo RX420, 425, R240, R245, RX520. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

High School Musical Tween Ready Bed
If your child is going to a sleepover, this all in one solution is fantastic as it combines a blow up air bed mattress and duvet. Featuring High School Music characters Troy Bolton, Gabriella Montez and Sharpay Evans, this bright pink mattress plus cover set will ensure your child has a great night's sleep whether they are at sleepovers or having weekends away with friends. A single sized bed it comes complete with a one-touch valve pump for rapid inflation and deflation. Easily transported in its own tra

Little Einsteins Pat Pat Pat Rocket
Have fun with this rocket from the hit TV show. Roll it along the floor to hear classical music and rocket sounds or point at the sky for take-off and hear the musical crescendo! Little children can learn cause-and-effect as they pat the rocket to activate wacky phrases and music: the faster they pat the faster the tempo! Requires 3 x AA batteries (not included). Suitable for children aged 3+.

Tu Pirate Rug
This plush Tu Pirate rug is a must have for any little captain's bedroom. In royal blue with a skull and crossbones pattern, it will delight youngsters and match just about any boyish colour scheme. In 100% acrylic, it has a soft pile that's luxury for little feet. At 65 x 65cm, this rug is perfect for the floor next to a bed. It is machine washable at 30°C.

Canon PIXMA iP100 Printer with battery
Print lab quality photo prints (or T shirts or stickers) wherever you are with the Canon PIXMA iP100 Printer. Able to print up to 20 pages per minute in monochrome or 14 pages per minute in colour, it has a maximum printer resolution of 9600 x 2400 dpi and connects to your computer via USB, IrDA IR (JPEG/PNG only), Bluetooth v2.0 (optional, JPEG/PNG only, OPP, BIP. BPP) or PictBridge. The PictBridge compatibility means that the printer is capable of printing pictures straight from a camera without the inter

Rowlinson Gainsborough Gazebo
Create a charming, cosy sanctuary in your garden to escape to, entertain in or just relax in during the summer months. The Rowlinson Gainsborough Gazebo is a six sided structure with a quaint segmented roof and various panel combination options, including open panels, solid panels and latticed sides to encourage climbing plants. Its roomy interior will accommodate a small chair and table set. The natural timber finish will fit with any garden or patio scheme or you could paint the timber if you prefer. Th

in-tune iPod Travel Speakers IS-11
in-tune iPod Travel Speakers are perfect for when you're on the move. They provide high quality sound, have a built-in volume control, are USB powered and can also be used to charge your iPod too. Compatible with iPod nano, iPod classic and iPod touch.

BaByliss BEliss 2x Hair Dryer
Products from industry leaders BaByliss are the choice of professionals. Straighten, smooth and shine your hair while you dry with the BaByliss BEliss 2x Hair Dryer. The special straightening attachment has 2 rows of 9 tourmaline ceramic plates that grip the hair and straighten it while you blow it dry - or just attach the ultra slim concentrator nozzle for regular drying. The dryer's intelligent system automatically switches between drying and straightening modes according to which attachment is fitted. I

Belkin Single USB AC Charger
A convenient charger for your iPod or other rechargeable USB device, the Belkin Single USB AC Charger plugs straight into a wall socket, allowing you to recharge without needing a computer nearby. The Belkin Single USB AC Charger carries a lifetime manufacturer's guarantee.

Chef'n G' Rabbit Pepper
Grind pepper with just one hand in this incredibly cute pepper grinder by Chef'n. Shaped like a black rabbit, you squeeze the ear-handles and the pepper is dispensed from the bottom. Refill it easily at the tail by pulling out the plug and pouring pepper inside. Holding 25g, it is pre-loaded with fresh peppercorns and its grind coarseness can be adjusted to suit your taste. The ergonomic soft to touch handle is easy to hold and use and it fits perfectly in one hand, great for quick use. It would look gr

Bristan Quest Basin Mixer
Made from durable brass with a handsome chrome finish, the Bristan Quest Basin Mixer consists of a hot and cold mixer tap and a clicker waste. Modern looking and attractive, they'll fit in with most bathroom suites. The clicker waste negates the need for a plug and chain - just press and click to close and do the same to open the plug hole. Suitable for high or low pressure systems, the mixer has a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valve r

Typhoon Asian Dinner Set for 2
Two sets of bamboo chopsticks, rests, mats, ceramic rice bowls and dipping dishes mean that you can recreate the mood of your favourite noodle bar in the comfort of your home. Just add food and enjoy!

Bristan Design Utility Lever Basin Taps
Made from durable brass with a handsome chrome finish, the Bristan Design Utility Lever Basin Taps set consists of two basin taps: one hot and one cold. Modern looking and attractive, they'll fit in with most bathroom suites. Suitable for high or low pressure systems, these taps have a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valves require only a lift to operate. Bristan Design Utility Lever Basin Taps carry a 5 year guarantee and work well wit

Ecoiffier Fire Station Playset
Little children can let their imaginations take over as they transform into fire-fighters with this bold-red fire station complete with firemen. A helicopter and helipad are even on hand for those emergencies when a fire truck just won't do! Suitable for children over 18 months.

Rowlinson Hideaway House
Kids love having their own space to play house in - and a playhouse is ideal! The Rowlinson Hideaway Playhouse will fit in a corner, so kids can enjoy their own abode in even the smallest garden. Little ones will love the freedom to enjoy their own "home", playing games and giving tea parties on the playhouse's veranda. The Hideaway Playhouse even has a second storey, and includes a ladder for upstairs access. Other features include a single front door, 4 fixed styrene windows and window boxes. The playhou