Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

Much like any Sainsbury's store on the UK high-street, the Sainsbury's Online Store provides much more than just a great range of groceries and award-winning selections of wine.

Where once the Sainsbury's online store was a mere shadow of the Tesco online store, and a limited range of goods combined with a lacklustre website to drive many customers elsewhere, the new Sainsbury's website provides an excellent online shopping experience, with more products than you can shake a shopping trolley at!

However, more than just a great range of products, the new Sainsbury's website provides some great information on all manner of useful subjects. Not least are the useful Sainsbury's recipe guides and wine guides, but there is lots of useful tips and information on a wide range of other products too.

Peppa Pig Sweet Dreams Duvet Set
This Peppa Pig reversible children's duvet set featuring Princess Peppa on a pale pink background includes a single duvet and pillowcase and is machine washable.

S&C Three-tier Stand for up to 37-inch TVs Grey Glass
S&C Products make a collection of beautiful, well-designed TV stands that are the perfect compliment to your modern, sleek LCD or plasma TV. Produced to high specifications with ultra-modern design, they will make your home theatre system look magnificent. This larger ZIN371448/HYB model is a three-tiered, blackened aluminium and grey glass construction with black ceramic edges on the glass. It has a cable management feature to reduce cable clutter. Good for use with up to 37-inch televisions. Optional bol

Remington Titanium Rotary Flex and Pivot Shaver
For a super close shave look no further than the Remington Titanium Rotary Flex and Pivot Shaver. The independent floating heads ensure the blades reach all the contours of your face. The multi directional pivoting neck adjusts to your face, even around the difficult to reach neck and jaw line. When the Remington Titanium 360 is mains charged for the full 90 minutes, it's got a battery length of 60 minutes and also has a quick charge time of 5 minutes for those with less time on their hands. It is easil

Tu Circle Embroidery Duvet Set Green
Give your bedroom a lift with this fresh looking pillowcase and duvet set. A leafy green panel with circle embroidery gives a splash of colour to any room. The single set contains one duvet and pillowcase, the double and kingsize sets have one duvet cover and two pillowcases. Button fastening. Poly/cotton mix. Machine wash at 40°C

Postman Pat Post Box Bath time Set
Little fans of Postman Pat and his black and white cat will love bath time now! Getting clean has never been such fun. The Postman Pat Post Box Bath time Set is a handsome red post box that opens up to reveal the clean fun within. The set includes 3 washable crayons in bright, vibrant colours, 2 bits of post to put through the slot and foam letters of the alphabet. The letters stick to the sides of the bath when wet and provide plenty of educational fun - teach your children to recognise the letters and t

Verbatim CD-RW Blank Disks Spindle of 10
Rewriteable CDs can be erased and rewritten over and over again. Conventional CD-RWs become degraded on every rewrite cycle, limiting their useful lifespan, but Verbatim Spindle of 10 CD-RW uses Verbatim's SERL" technology that allows them to be rewritten over 1,000 times, making the discs very useful and cost effective for people who need to store different data on a regular basis, such as presentations, personal backups and media storage. These CD-RWs come in a 10 pack spindle, and offer a variable 8x-12

Antler Padlocks x 2
Secure your luggage when travelling with these two durable locks from Antler. Fitting most zipped luggage, they are easy to set and come with four keys in case you loose one along the way.

Addis 3 Piece Storage Set
This 3 piece set includes 2L and 180ml shallow containers and a 500ml cup. The Addis clip & close system is 100% air and liquid tight ensuring food lasts longer and leakage is non-existent. The system works with 4 lockable clips which are simple enough even for a child to use. Microwave safe, dishwasher safe and freezer safe. 5 year guarantee.

Easy Karaoke PM-425 Wired Microphone
The Easy Karaoke PM-525 Wired Microphone is a professional dynamic pink microphone for use with karaoke machines and amplifiers. This quality microphone is a great addition to your existing karaoke set up - should you want to add a second singer for backing vocals, duets or harmonies, just add the PM-525. Pair the Easy Karaoke PM-525 Wired Microphone with any of the karaoke machines available from Sainsbury's!

HP 336 Black Ink Cartridge
The HP 336 Black Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 336 ink cartridge - HP Deskjet 5440, HP Deskjet D4160, HP Officejet 6310/6315, HP PSC 1507, HP PSC 1510/ HP PSC 1510s, HP Photosmart 2570, HP Photosmart 2575, HP Photosmart 2710, HP Photosmart C3170/C3180/s, HP Photosmart C3190, HP Photosmart 7850. It is suitable for use with photo paper. Hewlett Packard will recycle your used ink cartridges free of charge. Visit the Hewlett Packard website for details.

Manchester United Football Club Cotton Curtains
Curtains stop draughts, keep light out and provide privacy, not to mention helping to decorate a room, which is why this pair of official licensed curtains from Manchester United Football Club are great for a kid's bedroom. Machine washable and suitable for the tumble drier, sticky finger-prints can be easily washed away, curtains dried and re-hung all before bedtime! A pencil pleat gives them a neat ripple effect both when open or drawn. Can be cut to fit. 100% cotton. W168cm x L137cm.

Talking Thomas Draw and Drive
Talking Thomas Draw and Drive encourages creative play for pre-schoolers. The foldable mat features four talking characters from the popular television show Thomas and Friends. Draw a line with the pen and then place Thomas on the mat. Press down the button and Thomas magically follows the line until he reaches his friends. Then he stops to talk to them and they talk back. Each character has several fun and friendly phrases. Using the Thomas sponge children can then rub out the line and start again. Thoma

Philips Mini Hi-Fi FWM154
A powerful hi-fi, with a total output of 40W RMS for driving sound and great clarity. The two-way bass-reflex system brings out those deep notes that smaller speakers can't manage. Dynamic bass-boost and digital sound control allow you to tweak the way your music sounds- so you can personalise the player to suit your listening tastes. It offers a range of playback options - the player will play CDs, CD-Rs, CD-RWs and MP3 CDs . The radio remembers up to 40 presets so you can quickly get to the station you

Belkin 2m 4 Socket Surgemaster Surge Protector
Protect your important electrical equipment from power surges with this Belkin surge protector adaptor, with room for 4 standard three-prong plugs. With up to £25,000 of electrical insurance included, Belkin has such confidence in this product that it will replace any equipment that is damaged by electrical power surges while correctly connected.

Polly Pocket Designables Mix/Match
Get creative and design your ideal shopping centre with this Designables Mix 'n' Match. This multi-level mall has a light up courtyard and disco as well as shops and produce. Girls can keep adding to their shopping paradise with further Polly Pocket shops. Includes one Polly Pocket doll ready to shop 'til she drops! Requires 3 x AAA batteries (not included). Suitable for children aged 4+.

Manchester United Cushion
If you're a football fan why not go that extra mile and accessorise with your favourite teams colours? This fun, colourful cushion mimics a football with all the colours and insignias found on the official kit. Packaged in a mesh drawstring bag with one side emblazoned with Manchester United FC branding. Inside you'll find a squidgy ball cushion which is fun to toss around, use as a throw pillow in a fan's bedroom or to simply cuddle up to on a long car ride home. Spot clean only. Not suitable for child

Philips 2100W Steam Iron
The Phillips 2100W Steam Iron heats quickly and produces constant high steam. It has a non-stick soleplate with a smooth gliding action. Achieve full control with variable steam settings to suit every garment and a temperature-ready light to indicate when the set temperature is reached. Remove stubborn creases with a steam boost of 95g/minute, and continuous high steam for better overall crease removal of 32g/minute. The pointed tip is ideal for ironing tricky areas, while the button groove speeds up ironin

Masterplug Surge Protected Extension Lead 6-way 2m
This 2m extension lead from Masterplug gives you an additional 5 plug sockets and gives you the peace of mind of power surge protection.

Bristan Capri Bath Taps
Made from durable brass with a handsome chrome finish, the Bristan Capri Bath Taps set consists of two bath taps: one hot and one cold. Modern looking and attractive, they'll fit in with most bathroom suites. Suitable for high or low pressure systems, these taps have a minimum dynamic pressure of 0.3 bars and maximum operating pressure of 10 bars. The drip-free ceramic valves require only a gentle lift to operate. Bristan Capri Bath Taps carry a 5 year guarantee and work well with most designs in the exci

Sesame Street Elmo Live
This cute and cuddly Elmo character from Sesame Street can provide comfort and laughter to children. Just tickle or squeeze his soft nose, belly, foot or back to activate conversation, games, songs and movement - Elmo can stand, sit, wave and even cross his legs! Watch as his mouth opens and his head enthusiastically bobs while he chats. Requires 6 x AA batteries (not included). Suitable for children aged 18 months+.

BT Studio 3100 Phone
The BT Studio 3100 DECT phone in stylish silver has a 50 name and number directory, caller display with call waiting, 40 calls list and new call indicator. It also has a range of up to 300m outdoors and 50m indoors, a visual ring indicator, incoming speech volume control and pre-dialling facility. Fully charged, it gives you up to 10 hours 30 minutes' talk time and 160 hours' standby. Other handy features include last-10-number redial, call timer, keypad lock, call timer, call transfer and low battery indi

Philips Rechargeable Vacuum Beard Trimmer
The Philips Rechargeable Vacuum Beard Trimmer delivers the best suction power ever, guaranteed. The power system operates on a rechargeable battery for fully cordless operation. The trimmer gives you a precise and even trim thanks to the steelwave self-sharpening blades, which channel and cut hair for a precise and even trim, and contour-following comb, which automatically follows facial contours for a precise and even trim. There are 9 lock-in length settings to keep your beard even and at precisely the l

Lilbourne Large Sofa Bed Natural
Ideal for putting up occasional overnight guests, this UK-made Lilbourne large sofa bed turns from somewhere to sit into somewhere to sleep in moments. As a sofa it's got a sprung seat topped with foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to relax. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. As this product is made to order, please note that it is excluded

Morphy Richards Accents Jet Black Filter Coffee Maker
Wake up and smell the Morphy Richards Accents Jet Black Filter Coffee Maker! If you like your morning brew of delicious filter coffee ready when you wake up, this is the perfect coffee machine for you. With a 12 cup capacity, the Accents Coffee Maker makes coffee in 10 minutes. It has a programmable 24 hour timer, so you can wake up to freshly brewed coffee. The thermostatic hotplate heats milk and, along with the heat resistant lidded carafe, keeps your coffee at a constant, drinkable temperature - no tep

Sainsbury's Chunky Dark Willow Basket Large
Beauty products, scarves, laundry, paperwork and more looks neat and organised in this attractive and robust basket. The painted dark willow has been woven into a light but durable deep sided basket with handles at each end for easy carrying. Smaller willow baskets in this range are available to form part of a larger storage collection. Can be wiped clean with a dry cloth to remove dust.

Peppa Pig Bumper Pack
This enchanting pack will entertain little people for hours. Six separate puzzles in one pack come neatly stored in pouches with individual pieces clearly marked on their reverse to avoid confusion if the parts gets jumbled. Featuring favourite Peppa Pig images the variety will keep young minds focused and amused as they try to complete the finished images. With puzzles ranging from 24 to 50 pieces you can select the difficulty level that best suits you and your children then work your way up. Intended f

Sainsbury's 2 Slice Stainless Steel Toaster
A 2-slice toaster with an attractive brushed stainless steel finish. Features wide slots that can accommodate thicker slices of bread, a standard duration/browning setting, and 2 clever auto settings for toasting frozen bread and reheating already-toasted slices. It also has a useful cancel button.. There's a built-in cable storage system, a high-lift function lets you get at smaller pieces, and of course it comes with a removable crumb tray for easy cleaning, and has insulated cool-touch walls.

Super Quad
The Super Quad children's ride-on quad bike is a ton of fun! Kids will have no trouble with the easy to use handlebar controls - one button for go/power and another for complete stop - and the foot-operated accelerator. The sturdy construction of plastic and metal is a gleaming blue that they'll love. The quad bike runs off a 6V rechargeable battery and comes with a UK charging unit and adaptor. The large seating area is comfortable and the big, chunky wheels offer a smooth, stable ride. Full safety instru

LEGO City Dump Truck
LEGO City is a busy metropolis, but it's also loads of fun! Help to keep LEGO City clean and tidy during construction with the heavy duty LEGO City Dump Truck. Fill up the 6 wheeled truck's bucket with rocks, drive them away, tip the bucket to dump them out and head back for the next load of rubble. The set includes construction site accessories, barrier, rocks, road sign and driver mini figure, and contains 189 pieces in total. LEGO's watchwords are "Education through play": from LEGO's simplest DUPLO pr

Sainsbury's 3 Piece Powertool Set
This 3 piece toolkit from Sainsbury's has a cordless drill, a smaller cordless screwdriver, and a handy, mains-powered sander. The drill has a quick, convenient hand tightening mechanism, so no need for an easy-to-lose chuck. Simply plug-in to recharge when not in use, and then use cordlessly for extreme flexibility. The drill also functions as a screwdriver, and flicks simply from clockwise to anti-clockwise rotation. A safety-lock stops the drill/screwdriver from switching on when not desired. The smal