Sainsburys goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsburys are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsburys approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsburys Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsburys!

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Navman F35 Sat NavWillow Tree Mother and DaughterAura Double Underbed StorageRushbrookes Flamenco Blue Double Oven GloveHoover Hurricane Pets and Stairs Vacuum CleanerPhilips AT&T Williams Rotary ShaverSupreme Soft Grip Saute Panin-tune 2nd Generation iPod Touch Leather CaseRussell Hobbs Mini ChopperNewark Set of 2 Dining ChairsMicrosoft Office 2007 Home and StudentHomedics Shiatsu Back MassagerVerbatim CD-RW Blank Disks Spindle of 10Jungle In My Pocket Elephant HutDyson DC24 All Floors Upright Vacuum CleanerInfantino Merry Monkey Travel GymSalter Electronic Kitchen Scale with Readout BowlTu Satin Square Quilt ChocolateTu Pillowcase Non-iron Pair PinkDraper 82mm Planer 480WCroydex Slimline Mirrored Cabinet Polar WhiteDunlop DDH Stand Golf BagFogarty Duck Down 13.5 tog DuvetSainsbury's Easy Clean FryerPanasonic TG6411 Black Single Handset PhoneTriton Passion 9.5kW Electric ShowerDuracell Plus 123 Batteries Pack of 2Tu Black Aluminium 20cm Frying PanHP 56 Black Ink CartridgeEwbank Rechargeable Floor Sweeper
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Infantino 2 in 1 Tummy Time and Cot Activity Mirror
The Infantino 2 in 1 Tummy Time and Cot Activity Mirror consists of a fabric framed 2-in-1 safety activity mirror with 3 rattling, crinkly, interactive bug toys. Used on the floor it's great for tummy time play, helping baby strengthen arm and neck muscles during playtime. It can also be easily attached to the cot to keep baby entertained and distracted. Suitable from birth.

Tu Butterfly Cushion
The velvety texture of this plush Tu Butterfly cushion feels great against the skin. This cute pink and lilac cushion with sequin detail will look great in any little princess's bedroom! This gorgeous cushion has a fire retardant polyester cover and a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. The cover is also machine washable at 30°C for total convenience. Not suitable for children under the age of 3.

Western Digital My Passport Essential 250GB Portable Hard Drive Red
You can fit all your data onto one small, portable disk without the need to carry power cables with this hard disk drive from Western Digital. With the ability to hold up to 250GB worth of data, you can store or backup 62,000 MP3 tracks, 71,000 digital photos, 110 hours of DVD quality video or 30 hours of HD video, the Western Digital My Passport Essential is excellent for anybody who needs plenty of storage on the move.

K'NEX Amusement Park Series - Octopus Ride
This fun octopus ride will keep children stimulated for hours. Over 450 parts must be pieced together to create a miniature octopus ride. Complete with a motor to turn the ride once successfully completed. Forms part of a larger range, which can be collected to create a fun amusement park. Great for encouraging team work and entertaining children indoors. Suitable for children over 7 years this K'NEX Octopus Ride requires 2 x AA batteries.

Tu Support Pillow
This pillow is designed to offer firm support, cradling the neck and head during sleep. The pillow is designed to help maintain your vertebrae in the best possible position during the night, ensuring a good, sound sleep. Ideal for front and back sleepers, it has a synthetic filling. Suitable for everyday use, this pillow is machine washable and can be tumble dried on a low heat setting.

Sainsbury's Sprung Memory Mattress
Sainsbury's Sprung Memory Mattress is a quilted, medium firm sprung mattress, which includes a layer of heat and pressure sensitive memory foam for a superior level of comfort and support. The medium is upholstered in cream damask and knitted fabric, and has handles and air ventilators in the mattress border. This is a 'no-turn' mattress, and please note that the divan base is not included. It is your responsibility to ensure that any products you order will fit into the room or place for which the produc

Garmin Nuvi 1240 Sat Nav
The Garmin Nuvi 1210 is a great little GPS device for navigating your way through traffic or on foot in the whole of Western Europe (UK and Ireland included). Its bright, large touchscreen makes it easy to use and it's small enough to slip into a bag or pocket if you're out and about. If you're driving, it'll speak the road names and direction instructions, letting you keep your eyes on the road. It features Garmin's ecoRoute" technology, which works out the most fuel efficient route to a desired destina

De'Longhi ESAM5500 Perfecta Bean to Cup Espresso Maker Auto Cappuccino
Make coffee like a professional barista in the comfort of your own home. The De'Longhi Perfecta Bean to Cup Espresso Maker Auto Cappuccino ESAM5500 is the ultimate coffee machine for people who are serious about coffee. The Bean to Cup system grinds fresh coffee beans for each cup (or uses ready ground coffee - it's up to you) and every preference from length and strength can be tailored to suit individual tastes. The high performance pump system uses 15 bars of pressure to dispense delicious hot coffee dri

Bosch TAT6901GB Stainless Steel Private Collection 2 Slice Toaster
The Bosch Stainless Steel two slice Toaster isn't just a toaster; it's a designer kitchen accessory that warms, defrosts and toasts. In brushed, rust-proof stainless steel with black trim, this marvellous device has variable width slots for varying slice thicknesses and a maximum power rating of 900W.

Sharp 22L Digital Microwave with Stainless Steel Trim
This 800W, stand alone microwave by Sharp features a rotary timer, 5 power levels and has 9 useful built in programmes to cook your food to perfection. With a 22L capacity, 3 auto cook menus, 3 express cook menus and 3 express defrost functions, it is sure to be a welcome addition to any kitchen.

Dartington Wibble Large Bowl
Dartington Crystal have been making fine glass and crystal since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. Designed to catch the light and bring an architectural edge to the glass, the Wibble design is a visual delight. Perfect for floating flowers or tea lights, the Wibble bowl will make a striking table centre piece and has been designed exclusively for Dartington by Hilary Green.

Masterplug Micro Filter
If you want to use your phone line as a broadband link to the internet, yet still want to use the phone, this adaptor is the answer. Plug it into the phone socket, then plug the phone line and internet cable from the pack of your router into it and bingo - you've got internet access and use of the phone at the same time.

Masterplug 3-Way Individually Switched Adaptor
With a normal 3-way adaptor, you have to unplug individual appliances when not in use to cut electricity usage. With the Masterplug 3-way individually switched adaptor, each socket has its own switch, allowing you to simply turn off as you would at the wall socket.

Tu 16 piece Chop Stick Cutlery Set
The Tu 16 piece Chop Stick Cutlery Set is attractive, functional and useful. With 4 forks, knives, dessert and tea spoons, it's got all the components you'll usually need, and its chop stick style forged stainless steel handle design will complement any kitchen or dining room. Dishwasher safe. This is an age restricted product. It is against the law to sell a knife or knife blade to anyone under the age of 18.

Le Creuset 26cm Cast Iron Shallow Casserole Dish Teal
This 26cm, 2L casserole dish in a teal finish is ideal for paella, couscous or simple seafood linguini. The shallow, wide base of this versatile pot allows maximum contact between the food and the heat. It's suitable for all hob types - ceramic, halogen, induction, gas and oil/wood - and is oven, grill, freezer and dishwasher safe. Even the integrated handles are cast iron, to make it as durable and lasting as the rest of the casserole dish. Le Creuset cast iron is fired at an extraordinary 840°C for an en

Take Along Thomas Work and Play Engine Shed
Young fans of Thomas the Tank Engine and his friends will all love this Take Along Thomas Work and Play Engine Shed playset. The portable playset opens out to expose the revolving platform that helps Thomas and his friends change direction. The Engine Shed can house up to 8 engines at once - room for Thomas and so many of his friends! You can add more Thomas playset pieces and figures to expand the play area and possibilities. The Take Along Thomas Work and Play Engine Shed playset works with all other T

Revelation Indy 24" Expanding Rollercase
If you like to pick up some holiday bargains and find them a struggle to fit into your suitcase on your return, then this expanding suitcase from Revelation at Antler would be a great buy. Giving you 20% more packing space, this stylish suitcase has Ethylene Vinyl Acetate (EVA) moulded front and side panels giving it high impact strength and good tearing resistance. Measuring 61 x 42 x 29cm (24 x 16 x 11"), it features a retractable trolley system.

Zoggs Phoenix Goggles
These goggles feature anti-fog polycarbonate lenses, and the adjustable head strap will ensure you get a perfect fit no matter what your head size.

Charlie and Lola Wooden Playhouse Playset with Kitchen Theme
The Charlie and Lola Wooden Playhouse Playset has a handy rope carry handle and unfolds to reveal a kitchen play scene. The playset includes Charlie, Lola and Tiger from the popular television show, table, two chairs, glass of pink milk, fish fingers, tomato and a full colour removable kitchen scene backdrop. This wooden playset is perfect for stimulating your child's imagination through role play. Suitable for ages three and up.

Monopoly
Parker Brothers' property trading game Monopoly has been a worldwide favourite since 1935. From the word "Go", you're buying up streets; collecting neighbourhoods, utilities and stations; putting up houses and hotels and charging rent - you've the potential to be a successful property developer... if you don't wind up in jail, that is! Players of Monopoly are estimated in the hundreds of millions - it's one of the world's most popular board games, and every family should have a set! The Monopoly set inclu

York Platinum R700 Rower
Enjoy the exercise of rowing in your own home with this rower from York. Combining the resistance of air and magnets, this rower will have you working out in comfort with an ultra smooth rowing action, a height adjustable rowing handle and a large comfortable seat. Measuring 178 x 48 x 62cm when in use, this silver and black rower provides great calorie burning potential and has a multifunctional computer display showing four result functions so you know how hard you are working. When not in use, this ro

Duracell Plus D Batteries Bulk Pack of 8
Suitable for all appliances requiring a D battery.

Breville Antony Worrall Thompson Intelligent Blender
Antony Worrall Thompson's Intelligent Blender for Breville is a mini-marvel. Get your five-a-day by making fruit smoothies, whip up smooth mayonnaise or blend chunky soups at the push of a button. Perfectly compact with a 600W motor, the Intelligent Blender will suit any kitchen. Its tough, plastic, 1.5L jug is marked in both metric and imperial units, while the lid includes an in-built measuring cup, removable for adding ingredients during the blending process. The base is solid with non-slip feet, safety

Bosch Electric Quiet Shredder AXT 2000
This hard working machine produces just 84dB of noise as it shreds green matter and branches, racking up 115kg per hour of productivity. The 2000W motor is a workhorse, with the powerful unit's spiral blades making short work of all green waste and branches up to 38mm in diameter. The quality construction takes the unit weight to 23kg, but it's easily moved around on its two wheeled frame. 2 year guarantee.

Tu Pintuck Panels Duvet Set Green
Brighten up your bedroom with the Pintuck Panels bedding range. These duvet sets are embellished with an attractive and distinctive pintuck satin panel design, giving your bed a stylish and contemporary look. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases, with buttons to seal the duvet cover. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230cm x 220cm. The

Ross 32" Fixed LCD Wall Mount
Suitable for televisions from 23" to 32" and up to 35 kg in weight, this easy to install, low profile LCD wall mount is hung with a picture style mounting.

Ross SCART Lead
SCART connects almost all DVD, VCR and Digital players to your television and this SCART lead from Ross does the job if you need a spare or replacement cable.

Aura Upright Storage Unit
The simple lines of the Aura range highlight the solid nature of this furniture. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good and is built to last. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching array of home furnishings. With 5 shelves and a cupboard, the Aura Upright Storage Unit provides plenty of storage space for displaying books, objects, photos or a micro hi-fi system. Instead of a hand

Latina Metal Frame Canopy
Protect your patio, deck or veranda from the elements with the Rowlinson Latina Metal Frame Canopy. Constructed of quality aluminium, the freestanding gunmetal grey powder-coated frame sturdily supports the lavish retractable taupe-coloured canopy, which is also showerproof and removable for winter storage. The elegant gunmetal grey finish will fit perfectly with any garden or patio scheme. The Rowlinson Latina Metal Frame is guaranteed for 1 year against manufacturing defects. Some assembly required. Car

Croydex Illuminated Double Door Cabinet
A wooden cabinet with a white finish providing 2 cupboards and 4 compartments in which to store beauty products, medicines and toothbrushes. The mirrored double doors make small rooms feel larger and are easy to clean thanks to their simple design. A built-in 12v bulb provides extra illumination when you use the mirror or want to see the contents of your cabinet at a glance. An integrated shaving socket adds functionality. Fixtures, easy to follow instructions and 1 bulb are included in the pack so you ha