There are, of course, numerous supermarkets and online stores where you choose to shop; yet few stores make as much effort as Sainsburys in trying to provide healthy choices and being as environmentally responsible, and that alone is one good reason to choose Sainsburys.

In fact, Sainsburys is one of the most progressive supermarkets when it comes to providing healthy food, and employs more than a hundred product developers and researchers to progressively reduce levels of fat, sugar, salt, saturated fat and additives in Sainsburys products wherever it is possible, while simultaneously looking to increase nutrients.

However, if you don't live near to a Sainsburys store, then no problem; at Sainsburys Online Store you can enjoy the same healthy choices online too, with groceries - and much else - delivered direct to your door.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Morphy Richards IntellisteamD and T Brushed Steel 400W Touch/Remote Control Dimmer SwiSankey Standard Water Butt StandCloudy Field Wall ArtHigh School Musical Prom Queen Duvet SetCello 19" HD Ready Digital TV/DVD Combo with iPod DocRoss 8 in 1 TV Remote ControlYamaha NP30 Portable Digital PianoBaByliss Pro 210 StraightenerGarmin Nuvi 1340 Sat NavBristan Capri Bath and Shower MixerTefal 2200W Ultraglide Steam IronPeppa Pig Bumper PackGelert Deluxe folding camping chairOdyssey Towel BlackPhilips Nivea For Men Moisturising Shaving System RefillsLilbourne Regular Sofa Madras Leather ChocolateVax Mach 3 Upright Vacuum CleanerEpson T080 Magenta Ink CartridgeReady Steady Cook Bistro 5 Piece Cookware SetGarmin Nuvi 1310 Sat Nav with BluetoothRowlinson Shiplap 6x4 Premier Apex ShedTefal 28cm Non Stick Thermospot Frying PanLEGO Power Miners Granite GrinderTefal Supra 5 Piece Cookware SetTu Spring Form Cake TinJVC Blue Gumy HeadphonesWeight Watchers Ultra Slim Target Weight ScalesAnsty Footstool Madras Leather ChocolateTu Satin Square Quilt Chocolate
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

As regular Sainsburys shoppers will know, the traffic light labels on many Sainsburys food products provide a quick and handy reference for determining the health-value of a product, but Sainsburys also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsburys became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsburys were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsburys.

In fact, Sainsburys aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsburys business is operated, and encourages customers to be environmentally responsible too.

Sainsbury's Compact Bagless Cylinder Vacuum Cleaner
Keep your home clean, hygienic and dust free with the Sainsbury's Compact Bagless Cylinder Vacuum Cleaner. Not just a cleaning machine, it's a compact, handy and lightweight appliance with cyclonic action that'll save you time as well. This 1400W vacuum has a simple design that's lightweight and easy to carry.

Masterplug 10m 4-way Cassette Reel Extension Cable
A wind up 10m extension cable incorporating 3 additional plug sockets.

BT Graphite 1500 Phone
This smart handset combines function and flexibility while handling all your phone needs. It has a built-in answering machine that allows up to 12 minutes' recording time, a 50 name and number directory and last number redial (up to 10 numbers). You can choose from 5 different ringtones each for base and handset. Fully charged, it allows up to 10 hours' talk time and 100 hours' standby, while the range is up to 50m indoors and 300m outdoors, giving you both the time and room to roam. Other useful feature

Infantino Barn Shape Sorter
The Infantino Barn Shape Sorter is a sturdy, colourful barn with opening door. Four letter shapes fit through colour coded holes in the barn roof to aid babies' development as they learn to sort matching shapes and letters while learning numbers, colours and animal names. Four farmyard friends with colour coded bases sit in front and the clock face has a moving hand. When it's clean-up time just herd everyone inside, grab the roof-top carry handle and go - keeping it all together for the next time baby pl

Tu 3kg Electronic Scale with White Bowl
This handy little electronic kitchen scale displays weight in both kilograms and pounds, and has a tare function, which resets the display to zero even if there are already ingredients in the weighing pan. This makes it so convenient for weighing out multiple ingredients in sequence needed, for example, when baking cakes or bread. Features a LC Display and easy-to-clean detachable weighing bowl with maximum weight of 3kg. The perfect addition to your kitchen.

Carlton Powerblade 5000 Badminton Racket
This great value full size badminton racket has a modern neon green and graphite grey finish for a professional look. It's suitable for both novice and intermediate players looking to improve their game. Isoframe geometry design increases the length of the middle strings for heightened performance quality. Standard grip size and a head-light design helps to deliver and powerful and accurate play.

Belkin 15" Messenger Bag Jet/Cabernet
As well as protecting your 15.4" laptop on the move, this Messenger Bag from Belkin has the space to store your commonly used items, while having a separate compartment for your laptop to save it from scratches and damage. Foam padding saves your technology from a nasty fall, while the bag also has space for MP3 players, mobile phones, business cards, stationary and anything else you might need with you on your journey.

Christy Elliot Cushion
Christy cushions are the last word in luxury and comfort. This beautiful 40 x 40cm Christy Elliot Cushion will add a touch of class to any style-conscious home. The sumptuous look of the delicate, feminine floral design is borne out by the high quality of the materials used - the cover is 67% polyester and 33% viscose with a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. Dry clean only.

HP 344 Colour Ink Cartridge
The HP 344 Black Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 344 ink cartridge - HP Deskjet 460c/cb/wbt/wf, HP Deskjet 5740/5745, HP Deskjet 5940, HP Deskjet 6520/6540/6540d/6620/6840/9800/9800d, HP Deskjet 6940, HP Deskjet 6980, HP Deskjet D4160, HP Officejet 6205/6210/6215, HP Officejet K7100, HP Officejet 7210/7310/7410, HP PSC 1600/1610, HP PSC 2350/2355/2355p, HP Photosmart 325/335/375/385/422/428/475, HP Photosmart 2570, HP Photosmart 2575, HP Photosmart 2610, HP Phot

Electrolux Vitesse Pet Lover 1800W 2.5L Upright Vacuum Cleaner
This Electrolux Vitesse Pet Lover Upright Vacuum Cleaner is ideal for people with large floor areas to clean as the wide floor head covers a large area fast. Lightweight, with wheels and a carry handle for easy manoeuvrability, this model doesn't compromise on performance. Cyclone technology separates the dirt inside the canister at high speeds, only releasing the cleanest air back into the room for a fresh and thorough clean - a real bonus for allergy sufferers. The bagless vacuum's transparent canister lets you know when the cleaner is nearing capacity, and a quick release button enables easy disposal of dust and dirt without spilling. A turbo nozzle that works horizontally or vertically digs deep between fibres to remove even the most stubborn pet hairs and debris, so carpets, curtains and upholstery can all be tackled. Also on board are a dusting brush, crevice tool and extendable nozzle. The Electrolux Vitesse Pet Lover 1800W 2.5L Upright Vacuum Cleaner carries a 1-year manufacturer's guarantee.

Braun Series 199 Shaver
Braun's 199 is a reliable, easy-to-use shaver that's excellent value for money. The precision head gets into all your hard-to-reach areas to ensure a close shave every time. The long-hair trimmer is handy for shaping where necessary. Ultra-practical and easy to clean, this shaver gives you 30 minutes' use when full charged.

SanDisk 4GB Micro SD Memory Card
If you need more capacity for ring tones on your phone or photos on your camera, this 4GB Micro SD card should fit into most SD slots. Measuring 11mm x 15mm and just 1mm thick, this tiny card with big capacity gives more storage space on your mobile phone.

Russell Hobbs Urban 4 Slice Toaster
Stylish brushed satin and stainless steel end-panels feature in this 4-slice, extra-wide slot toaster. Reheat, frozen-bread, and cancel settings combine with a variable browning control to make sure you get your toast just right. A removable crumb-tray is easily emptied.

Brabantia Pedal Bin 3L
This bin is finished in stainless steel and features a robust pedal action. Its small size means it can go places a bigger bin can't - under a desk, or in the bathroom. It's got a removable plastic inner bucket to make the emptying process that much easier and has a 10 year guarantee.

Easy Karaoke VKG10
Beat the recession by organising a fun karaoke night in! The Easy Karaoke VKG10 is a portable karaoke machine that you can use in your own living room - it plugs easily into your TV and/or sound system and has its own built in amplifier and speaker for loads of fun. The set includes a silver CG+G (compact disc + graphics) karaoke player with all the leads you'll need to set it up (video out, plus phono out should you wish to play the sound through your TV), a microphone and a disc compilation of 4 backing

Lexmark 37 Colour Ink Cartridge
The Lexmark 37 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 37 ink cartridge. It is suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Tu Black Aluminium 28cm Frying Pan
Time for tasty, indulgent, full English breakfast? The Sainsbury's own brand leads the pack with this aluminium frying pan. Large enough to cook several sausages, eggs, rashers or whatever takes your fancy at once, the frying pan heats evenly and is suitable for gas or traditional electric hobs. Constructed from lightweight, durable aluminium with a classic, non-stick black finish and heat-proof Bakelite handles, this piece of elegant and long lasting cookware will serve you for years to come. Not suitabl

Sainsbury's Towel Nutmeg
Sainsbury's have created this range of 100% ringspun cotton towels to not only dry your body and hair but to feel soft and comfortable against the skin. They've a weight of 500g per square metre and long loop threads for extra absorbency, while a panel detail runs along each outer edge for extra durability and a neat finish.

Different by Design Bath Mat Cream
Made of 100% cotton, the low twist yarn design makes this 50x80cm bath mat a soft cushion for the feet. Great for smaller bathrooms, this design is compact and can easily be dried over the side of the tub. It also has the option to tumble dry to retain its softness. Machine washable at 40Cº.

Ben 10 Skateboard
This fantastic Ben 10 skateboard is decorated with some seriously cool graphics from the immensely popular kids' TV show. The board features a double kicktail maple deck, full colour griptape and 5inch plastic trucks with 308Z bearings and PU cushions. No assembly is required. Suitable for ages 5+.

Guitar Hero World Tour Guitar Bundle for Wii by Activision
We all have to let our hair down every now and then, and no-one does that quite like a rock star - just ask Ozzy Osbourne, Dave Grohl or Eddie Van Halen. With Guitar Hero World Tour, you'll step into their metal-studded boots and play along to their greatest hits. With the Guitar Hero bundle you have all you need to get yourself up and running, except a console and TV. The all-important wireless guitar controller, for instance, which has a touch-sensitive slide bar and fret buttons for extra accuracy, and

Sainsbury's HP 78 Colour Ink Cartridge
The Sainsbury's HP 78 Colour Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 78 ink cartridge. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to

Tu Anna Silver Stitch Duvet Set
Pretty up your bedroom with bedding from the Anna Silver Stitch range. This classic white duvet set is adorned with a silver embroidery design and as it's made from a polycotton mix it's both comfy and hardwearing. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases; all feature buttons to seal the duvet cover. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230c

Apple iPod Nano 8GB Pink
Apple is the market leader when it comes to making MP3 players and the iPod Nano is its largest flash memory player. With a huge 8GB of space - enough for up to 2,000 songs - its sleek design makes it a comprehensive and fashionable way to listen to your tunes on the move. And with Apple, you get a load of bizarre extras you never knew you needed, from being able to rotate the screen by turning the Nano on its side to shuffling your play list by giving it a good shake! The Nano also has a 'Genius' function

Disney Princess I Sparkle Curtains
It's fun to have your favourite characters from the telly or the cinema come alive in your very own bedroom. Brighten up any space with this vibrant 100% cotton, ready-made, 168cm x 137cm curtain set that will make every fan smile. Pack includes a pair of curtains with tie backs. Curtains are machine washable.

Verbatim 8GB High-Speed USB Drive
The Verbatim 8GB High-Speed USB Drive is a simple, no-fuss 8GB USB drive with high speed USB 2.0 transfers. Simply plug it into your computer, and it will be ready to go. The device is made of a sturdy blue plastic, and has a retractable press and slide design to protect the USB plug when it's not in use, which also means no lost caps. It has a blue LED light that shows when transfers are active. The drive also has loop to attach to a lanyard for more regular use. The USB drive is compatible with Windows

Slendertone Flex for Men
Slendertone Flex for Men is a clinically proven system for strengthening and toning your abs, with studies showing an average 49% increase in abdominal strength and an average 72% increase in abdominal endurance. Studies also showed an average reduction in waist size of 1.4 inches over 8 weeks of use, making this a top notch Electronic Muscle Stimulation (EMS) system. This system takes the sweat out of strengthening your abs and brings it all into the comfort of your own home with a simple, battery-powered

Diego Adventure Set
Young fans of Go, Diego, Go! will love this Diego Adventure Set. Kids will find hours of entertainment playing with Diego, his house and his Jeep. The playset has a long track along which Diego's Jeep can run, taking him on a tour of the grounds. There are beautiful backdrops of the rain forest with trees and animals, and the track runs over a bridge and past Diego's house. The Diego Adventure Set works with all other Nickelodeon Take Along vehicles and sets and includes a Diego figure and his die cast Je

Russell Hobbs 20L Stainless Steel Digital Microwave
This large stainless steel microwave is packed with useful features. This model offers 800W of power, has a full digital timer which doubles as a useful 24 hour clock, and the microwave has 5 different power levels. The oven also has 8 auto cook programmes, making many dishes simple and easy to cook. A weight-defrost feature gives you accurate, quick defrosting, while a child-safety lock keeps young children safe.

Sylvanian Families Persian Cat Family
The Sylvanian Persian Cats make up the Persis family. Father Septimus Persis is a master rug maker; mother Salome is an artist who draws her inspiration from nature. Brother Nolly's idea of the "purrfect" day is to play in the garden, climbing (and getting stuck in) trees, while sister Sadie likes nothing better than to curl up in the sun with a book. Suitable for ages four and up.